L'oreal Professional 

DIA RICHESSE

 50 ml

Tone-on-tone

COVERING

Improved white hair coverage up to 70% on base shades

DURABILITY

Up to 4 weeks

LIGHTENING

Up to 1.5 levels Tailored intensity

DEVELOPMENT TIME:

Up to 20 mins: Depending on the service provided by your professional hairdresser total service time may vary

A perfect hair dye for your first time. DIA Richesse illuminates natural hair colour through its ammonia free and tone-on-tone colouration process, for rich, deep reflects and exceptional soft feel. 

Wondering how to cover grey hair? This is ideal for blending away your first grey hairs leaving it with a natural-looking colour. 

The short development time also makes it perfect for quick hair dye top up services for those with busy lives. 

With its innovative conditioning formula, it leaves your hair feeling conditioned, looking glossy and helps to enhance the vibrancy. 

Not looking for a drastic change? Why not try a clear gloss for a dazzling reflective high shine finish.

For Professional use only

If you are not a hair professional you choose and use at your own risk. You accept ALL liability of usage and results.

We do not take any responsibility for any side-effects or results. Results may vary depending on the your hair color and development time.

A hair colorant can cause an allergic reaction.

We recommend that SKIN ALLERGY TEST is done 48 HOURS before coloring.

These colors are only for 

PROFESSIONAL HAIR COLORIST / HAIR DRESSERS.

Read instructions and safety warnings carefully.

Instructions and name of shade can be in different language.