{"product_id":"dia-richesse-6-34","title":"L’Oréal Professionnel DIA Richesse 6,34","description":"\u003cdiv style=\"font-family: Arial, sans-serif; color: #333; font-size: 14px; line-height: 1.5; background: #fff8fa; padding: 20px; border-radius: 12px;\"\u003e\n\u003ch1 style=\"color: #d63384; font-size: 20px; text-align: center;\"\u003eL’Oréal Professionnel DIA Richesse – Tone-on-Tone Ammonia-Free Hair Colour\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e L’Oréal Professionnel\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLine:\u003c\/strong\u003e DIA Richesse\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShade: \u003c\/strong\u003e6,34\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBarcode: \u003c\/strong\u003e3474630398894\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eType:\u003c\/strong\u003e Semi-permanent, tone-on-tone (ammonia-free)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 50 ml\u003c\/p\u003e\n\u003cdiv style=\"margin-top: 25px; padding: 15px; border: 1px solid #f2b6cc; border-radius: 10px; background: #fff;\"\u003e\n\u003ch2 style=\"color: #d63384; text-align: center; font-size: 18px;\"\u003eRich, deep colour with exceptional softness \u0026amp; shine\u003c\/h2\u003e\n\u003cp style=\"text-align: center; font-weight: bold;\"\u003eAmmonia-free tone-on-tone colour for natural-looking results\u003c\/p\u003e\n\u003ch3 style=\"color: #d63384; margin-top: 12px;\"\u003eCoverage \u0026amp; Lift\u003c\/h3\u003e\n\u003cul style=\"margin: 0 0 10px 20px;\"\u003e\n\u003cli\u003eImproved white hair coverage – \u003cstrong\u003eup to 70%\u003c\/strong\u003e on base shades.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightening:\u003c\/strong\u003e Up to 1.5 levels with tailored intensity.\u003c\/li\u003e\n\u003cli\u003eIdeal for first-time colour clients or for blending away first grey hairs.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"color: #d63384; margin-top: 12px;\"\u003eDurability\u003c\/h3\u003e\n\u003cp\u003eUp to \u003cstrong\u003e4 weeks\u003c\/strong\u003e of soft, natural colour with luminous shine.\u003c\/p\u003e\n\u003ch3 style=\"color: #d63384; margin-top: 12px;\"\u003eDevelopment Time\u003c\/h3\u003e\n\u003cp\u003eUp to \u003cstrong\u003e20 minutes\u003c\/strong\u003e. Total service time may vary depending on your professional colourist’s technique.\u003c\/p\u003e\n\u003ch3 style=\"color: #d63384; margin-top: 20px;\"\u003eFeatures \u0026amp; Benefits\u003c\/h3\u003e\n\u003cul style=\"margin: 0 0 10px 20px;\"\u003e\n\u003cli\u003eAmmonia-free formula with \u003cstrong\u003erich, deep reflects\u003c\/strong\u003e and a soft touch finish.\u003c\/li\u003e\n\u003cli\u003ePerfect for \u003cstrong\u003efirst-time colour clients\u003c\/strong\u003e or those seeking subtle enhancement.\u003c\/li\u003e\n\u003cli\u003eIdeal for \u003cstrong\u003eblending first greys\u003c\/strong\u003e with natural-looking coverage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShort development time\u003c\/strong\u003e – perfect for quick top-up colour services.\u003c\/li\u003e\n\u003cli\u003eLeaves hair \u003cstrong\u003eglossy, conditioned, and vibrant\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eCan also be used as a \u003cstrong\u003eclear gloss\u003c\/strong\u003e for a dazzling, reflective shine finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"color: #d63384; margin-top: 20px;\"\u003eHow to Use (for professionals)\u003c\/h3\u003e\n\u003col style=\"margin: 0 0 10px 20px;\"\u003e\n\u003cli\u003eIn a non-metallic bowl, prepare the mixture following DIA Richesse guidelines.\u003c\/li\u003e\n\u003cli\u003eApply to dry, unwashed hair and section evenly for consistent coverage.\u003c\/li\u003e\n\u003cli\u003eProcess for up to \u003cstrong\u003e20 minutes\u003c\/strong\u003e based on the desired result.\u003c\/li\u003e\n\u003cli\u003eEmulsify, rinse thoroughly, and finish with appropriate post-colour care.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 style=\"color: #d63384; margin-top: 20px;\"\u003eSafety \u0026amp; Patch Test\u003c\/h3\u003e\n\u003cul style=\"margin: 0 0 10px 20px;\"\u003e\n\u003cli\u003eA hair colourant can cause an allergic reaction.\u003c\/li\u003e\n\u003cli\u003eWe recommend a \u003cstrong\u003eskin allergy test 48 hours\u003c\/strong\u003e before colouring.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor professional use only.\u003c\/strong\u003e If you are not a professional, you use at your own risk and accept all liability for usage and results.\u003c\/li\u003e\n\u003cli\u003eWe do not accept responsibility for any side effects or results. Performance may vary depending on hair colour and processing time.\u003c\/li\u003e\n\u003cli\u003eRead all safety warnings and manufacturer instructions carefully.\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eDeveloper is not included.\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eInstructions and shade names may appear in a different language.\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"margin-top: 14px; padding: 10px; border: 1px dashed #f2b6cc; border-radius: 8px; background: #fff6fa;\"\u003e\n\u003cp style=\"margin: 0;\"\u003e\u003cstrong\u003eWhat’s included:\u003c\/strong\u003e 1 × DIA Richesse colour cream (50 ml).\u003c\/p\u003e\n\u003cp style=\"margin: 0;\"\u003e\u003cstrong\u003eDeveloper:\u003c\/strong\u003e \u003cu\u003eNot included\u003c\/u\u003e (sold separately).\u003c\/p\u003e\n\u003cp style=\"margin: 0;\"\u003e\u003cstrong\u003eProfessional use only.\u003c\/strong\u003e Follow all instructions and safety guidelines before use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":47295859032216,"sku":"BK7SZEP3","price":10.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/6351\/0936\/files\/15282516_f00e853f-50fa-46d7-bf07-f9f86fdb0d07.jpg?v=1759922304","url":"https:\/\/www.face2body.co.uk\/products\/dia-richesse-6-34","provider":"Face2Body","version":"1.0","type":"link"}